Marketing and Business Growth Specialist
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This is a fantastic opportunity for a highly ambitious and suitably qualified candidate to further develop their career in a highly sought after sector with rapid career growth prospects.
The role involves utilising decades of technological expertise to enhance the decision-making process for Asset Management, MROs/M&E, Regulatory Compliance, Safety Oversight & Performance Analysis. Responsibilities include preparing marketing strategies, conducting research on competitors' products, digital marketing, website maintenance, creating and overseeing marketing campaigns, maintaining client relationships, collaborating with external media agencies, working with an in-house design team, participating in global exhibitions and conferences, creating awareness of company products and services, ensuring business development KPI's are met, supporting sales teams with product demonstrations, creating social media and email marketing campaigns, writing monthly reports on campaign performance, and assisting with producing case studies/white papers.
Key Responsibilities:
* Develop and implement comprehensive marketing strategies
* Conduct thorough competitor analysis and market research
* Execute digital marketing initiatives, including SEO, Google AdWords, and social media
* Maintain and update the company website and blog
* Create and oversee marketing campaigns across various channels
* Nurture and maintain strong client relationships
* Collaborate with external media agencies and internal design teams
* Participate in international trade shows and conferences as needed
* Foster awareness of company products and services through targeted marketing efforts
* Ensure successful achievement of business development goals and metrics
* Support sales teams with product demonstrations and presentations
* Design and execute social media and email marketing campaigns
* Compile and submit regular reports on campaign performance
* Assist in the creation of case studies and white papers