Digital Marketing Specialist
This role suits a skilled marketer who thrives in a data-driven environment, blending creativity with analytical prowess to drive business outcomes.
* Campaign Development and Content Strategy
o Create and execute digital marketing campaigns across multiple platforms, including social media, email, and paid advertising.
o Grow and maintain the company's social media presence, ensuring consistent engagement and brand consistency.
* Search Engine Optimization and Performance Analysis
o Implement SEO strategies to enhance search rankings.
o Manage paid advertising campaigns (Google Ads, social media ads), monitoring budget allocation and return on investment.
* Collaboration and Brand Alignment
o Collaborate with the marketing team to ensure campaign alignment with overall business objectives.