Job Title: Social Media & Marketing Assistant
Location: Donegal Town (office-based, not remote)
Company: FitPink
About Us
FitPink is an Irish-owned active and workwear brand based in Donegal Town. We're passionate about creating high-quality, comfortable, and fuss free clothing for women — and we've built an incredible community of loyal customers across Ireland and beyond.
Now, we're on the hunt for a Junior Social Media & Marketing Executive to join our team. If you live and breathe social media, love creating content, and want to help grow a brand that women genuinely rave about, this role is for you.
The Role
This is a hands-on, creative role where no two days look the same. Your main superpower needs to be content creation — whether it's reels, styling product photos, or writing captions that make people stop scrolling. Don't worry if you don't have experience in every part of marketing — we'll provide training and support on things like email marketing, ad campaigns, and analytics. What we really need is your creativity, energy, and willingness to get stuck in.
Key Responsibilities
* Create, film, edit, and post engaging content for Instagram, TikTok, Facebook and more.
* Write scroll-stopping captions and short-form copy that speaks in the FitPink voice.
* Help manage influencer collaborations and ambassador partnerships.
* Jump in on photoshoots, product launches, and behind-the-scenes content.
* Support with email campaigns, graphics, and other marketing projects (training provided).
* Keep an eye on social trends and suggest fun, fresh ideas for the brand.
* Engage with our online community — replying to comments, DMs, and customer shoutouts.
What We're Looking For
* You're confident creating content (photos, reels, TikToks) and love being creative online.
* You know your way around TikTok and Instagram trends — or you're excited to learn fast.
* Great communicator with strong written skills.
* Organised, proactive, and happy to take initiative.
* Experience with Canva and video editing tools is a big plus (but not essential).
* Someone who wants to learn and grow with us — we'll train you on the rest
What We Offer
* A chance to join a growing Irish brand and see your ideas come to life.
* Loads of hands-on experience in all areas of digital marketing.
* A creative, supportive work environment where your voice is heard.
* Career growth opportunities as the brand expands.
* Full-time role, based in our Donegal Town premises.
How to Apply
Send your CV and a short cover note telling us why you'd love to join the FitPink team to Bonus points if you share an example of content you've created that you're proud of
Job Type: Full-time
Pay: €27,000.00-€29,000.00 per year
Benefits:
* Employee discount
* On-site parking
Work Location: In person