Senior Digital Marketing Leadership Role
Lead a high-performing digital marketing team in driving global growth through performance marketing, experimentation, and analytics.
* Define and deliver the global digital growth strategy across performance marketing, experimentation, and analytics
* Coach, lead, and scale a senior leadership team to drive full-funnel acquisition through paid media, SEO, programmatic, CRO, and integrated campaign delivery
* Manage campaign planning and execution end-to-end - from concept and targeting to creative and channel mix
* Build and scale an experimentation roadmap - driving structured testing to accelerate growth and learning
* Partner with cross-functional teams to ensure campaign excellence
* Optimise the marketing tech stack across tagging, attribution, activation, analytics, and CRO tooling
What We Are Looking For
* 7+ years of experience in global B2B performance marketing, ideally in SaaS or adjacent software industries
* 4+ years leading and developing teams, with a track record of growing both people and results
* Proven experience owning and optimising digital marketing channels at scale, with a bias for impact
* Deep expertise across paid search, paid social, SEO, CRO, and multi-channel digital campaigns
* Demonstrated success running structured experiments and growth programs - not just always-on acquisition
* Confidence using AI to accelerate output, automate tasks, and improve digital delivery
* Strong analytical strength - comfortable building and interpreting dashboards, forecasts, and performance models
* Experience managing agency relationships and cross-functional collaboration across global teams
* Hands-on, pragmatic mindset - equally comfortable setting strategy and digging into channel-level performance
The Opportunity
* Remote-first flexibility to shape your ideal workday
* Home workplace budget
* Co-working expense coverage
* Individual IT budget for extra equipment
* Top-tier tech and AI-powered tools
* Access to Ideals Academy with numerous courses
* Investment in external learning and development activities
* Guidance in Personal Development Plan creation
* Professional literature and subscriptions coverage
* Support of your passion as a speaker or writer
* Internal talent mobility opportunities
* Tailored Wellness Package for your physical and mental health
* Funding for sports competitions
* Paid health-related time-off
* 25 business days of annual leave
* NEST pension program contribution
At Ideals, we value our people and empower them with all the resources and support to help them reach their full potential.