Dublin 1| Department: Telecommunications/Mobile | Hybrid - 3 days onsite/week
A leading national organisation is seeking a commercially minded and customer-focusedCustomerProposition and Retention Leadto join its mobile division on a maternity cover contract.
This is a unique opportunity to take full ownership of base management — leading the strategy and execution of retention, loyalty, and upsell campaigns that drive both customer satisfaction and business growth.
Key responsibilities:
* Own and deliver base management strategy, campaigns, and lifecycle communications
* Develop propositions informed by customer insight and market trends
* Drive retention, reduce churn, and increase customer lifetime value
* Lead cross-functional go-to-market planning and execution
* Optimise customer journeys and drive improvements to the in-life experience
* Act as the voice of the customer in pricing and proposition decisions
* Track KPIs and campaign performance, using insights to inform future activity
What we're looking for:
* 3–5 years’ experience in proposition, product, or commercial roles — within telecoms, mobile, or a subscription-based business
* Working knowledge of the competitive landscape across telecoms is critical for this role
* Strong understanding of base management, CRM, and customer lifecycle marketing
* Demonstrated experience managing multi-channel campaigns (EDM, digital, social, etc.)
* Data-driven mindset and passion for customer experience
* Excellent project and stakeholder management skills
* Comfortable working in a fast-paced, cross-functional environment
Why apply?
You'll join a dynamic, customer-led team within a respected national brand, and gain exposure to high-impact commercial work in a fast-evolving sector.
A competitive package and a wide range of benefits are on offer, including discretionary annual bonus schemes, flexible working, and a city-centre location.
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[Proposition and Retention Manager / #AD19547]
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