Job Opportunity
We are seeking a skilled Digital Marketing and Social Media Professional to join our team on a part-time/temporary basis. This is a remote role that can potentially transition to full-time/permanent.
As a key member of our digital marketing and social media team, you will be responsible for building and managing the company's social media presence, particularly on LinkedIn. You will create engaging content, monitor discussions, track engagement, and measure performance using tools like Google Analytics, DiiB, Semrush, and Similarweb.
The ideal candidate will have a proven track record in digital marketing and social media, with expertise in tools such as:
* Google Analytics
* Google Tag Manager
* Mailchimp or similar email marketing platforms
* SEMrush, Collabim, SimilarWeb, Diib for competitor research and SEO analysis
* ChatGPT/AI for content creation and optimization
* Canva and Webflow for visual content creation
Key responsibilities include:
1. Content creation and copywriting with backlinks
2. Social Media Optimization
3. Scheduling content via Buffer/Hootsuite and previewing pages
4. Presentation of data through analytics tools
5. Automation of content distribution across platforms
6. Competitor research and benchmarking
7. Email Marketing campaigns and newsletter creation
8. Lead generation and database recruitment
9. Growing relevant audiences for the company blog, website, and landing pages
10. Create/optimize landing pages and conversion rates
11. Preparation of social media plan, content, and visuals as well as automation
12. Growing newsletter subscriptions
13. Keyword analysis
14. Link building in specific markets
15. Collaboration on micro sites, landing pages, and main site refreshes
You will work closely with the team to ensure seamless communication and project management skills. If you are passionate about digital marketing and social media, we encourage you to apply.