About the Role
We’re seeking a Global Demand Generation Director for a six-month full-time contract (starting 1st of December 2025) to join our Dublin office. In this role, you’ll lead a high‑performing global marketing team spanning North America, EMEA, and JAPAC, focusing on accelerating revenue growth across demand, field, partner, and customer marketing functions.
Responsibilities
* Lead and inspire a global marketing function: oversee and coach regional leads across time zones, ensure alignment with Brand, Sales, Product Marketing, Customer Success, and Revenue Operations, and promote accountability and effective communication.
* Drive sales‑led and product‑led growth: oversee integrated programs supporting both sales‑led pipeline and self‑serve revenue targets, collaborate with RevOps and Sales leadership to monitor conversion rates, pacing, and ROI.
* Strengthen field and partner marketing programs: manage a repeatable global field marketing framework, partner with Sales, Enablement, Product, and Customer Success to accelerate deal velocity, and champion collaborative go‑to‑market planning with tech and solution partners.
* Manage global marketing performance and budget: own and optimize a multi‑million‑euro budget, deliver quarterly updates to the C‑level team on pipeline contribution, CAC efficiency, and budget utilization, and guide data‑backed investment decisions across channels and regions.
* Elevate strategic marketing excellence: drive adoption of best‑in‑class planning, measurement, and campaign execution frameworks; collaborate with RevOps to enhance attribution modeling, reporting accuracy, and spend visibility; promote a culture of test‑and‑learn experimentation.
* Push the boundaries: identify opportunities to improve team operations, communication, and experimentation; encourage creative thinking across regions; serve as a strategic thought partner to the CMO and executive leadership on growth strategy and scalability.
Qualifications
* 12+ years of experience in B2B SaaS marketing, with significant global leadership experience.
* Extensive experience leading international teams across multiple time zones.
* Demonstrated ability to manage large‑scale marketing budgets and report outcomes to executive stakeholders.
* Deep understanding of sales‑led and product‑led growth motions, effectively driving pipeline and ARR growth through integrated programs.
* Proficiency in field marketing, partner marketing, and demand generation across enterprise and mid‑market segments.
* Experience optimizing marketing ROI, attribution modeling, and spend efficiency using tools such as HubSpot, Salesforce, and Looker.
* Executive presence with the ability to communicate persuasively to C‑level audiences.
* Comfort operating in an evolving environment with a bias toward action, accountability, and continuous improvement.
* Ability and willingness to travel to Helsinki, Finland for team management, planning sessions, and leadership meetings.
Benefits
* Great work equipment and home office allowance for remote locations.
* Health care benefits and leisure time insurance.
* Annual personal learning budget.
* Sports and well‑being allowance.
About Supermetrics
Supermetrics builds an end‑to‑end marketing intelligence platform, with 15% of global advertising spend reported through our products. We help marketers turn their data into insights that improve business results and predict the best next step. Our technology streamlines marketing data for over 200,000 businesses through a network of agencies and customers like Shopify, HubSpot, and Nestlé. Since our founding in 2013, we’ve grown from a one‑person shop to a key player in the industry, and we’re just getting started.
EEO Statement
Supermetrics is committed to providing a welcoming and inclusive workplace for all. We believe that a diverse workforce is a strong workforce, and we are dedicated to creating an environment where everyone feels valued and respected. If you require any reasonable accommodations during the application or interview process, please let us know. All requests for accommodation will be kept confidential.
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