Job Title: Business Development Executive – On-Trade (North East Ireland)
Location: North East Ireland (North Dublin, Louth, Meath, Cavan, Monaghan)
Contract: Permanent
About Us
The Irish Distillers Pernod Ricard Market Company team are responsible for the sales and marketing of Pernod Ricard brands throughout the island of Ireland.
With a portfolio of home-grown Irish whiskeys, and award-winning spirits from around the world, we drive the growth of our brands by connecting with our consumers and collaborating with our customers.
Our key brands include Jameson, Powers, Absolut, Redbreast, Malfy, Havana Club, West Coast Cooler, Beefeater Gin, Mumm and Perrier-Jouët.
About the role
We are currently hiring a Business Development Executive to join our On-Trade Sales team.
This role covers a defined territory across North East Ireland and reports to the Sales Manager.
In this role, you will be responsible for managing a portfolio of approximately 120 accounts, developing strong customer relationships, and delivering commercial growth across the territory.
Working to a structured journey plan, you will collaborate with the wider sales organisation to support customer success and identify opportunities to grow distribution, visibility, and sales performance.
Key Responsibilities
Deliver agreed distribution, pouring, visibility, and volume targets across the territory
Manage relationships across all assigned outlets, ensuring strong engagement and execution of the full portfolio
Develop and execute customer and account plans, aligned to commercial and brand objectives
Act as a trusted partner to customers, identifying opportunities and delivering tailored commercial solutions
Create and present an annual district plan, outlining key strategic priorities, with quarterly reviews and updates
Develop and implement account activation plans across key consumption occasions
Manage commercial agreements across the customer base, including new pouring contracts and renewals
Conduct quarterly business reviews with key customers to ensure compliance with agreed terms and identify improvement actions
Manage budgets effectively, ensuring accurate tracking and reconciliation of spend (including P&L, marketing investment, and trade discounts)
Use data and insights to identify and act on growth opportunities
Utilise Salesforce and other tools to track activity, analyse performance, and identify commercial opportunities
Essential Criteria
Full, valid driver's licence
Proven experience in a sales or commercial role (approximately 3+ years or equivalent experience)
Strong ability to build and maintain effective customer relationships
Demonstrated negotiation and influencing skills
Commercial awareness with the ability to understand and discuss trade margins and business performance
Strong planning and organisational skills, with the ability to manage multiple priorities
Ability to analyse data and apply insights to support decision-making
Proficiency in using digital tools (e.g., CRM systems, Microsoft Office, including PowerPoint)
Desirable Criteria
Experience within the On-Trade, FMCG, or beverage industry
Experience managing commercial agreements or contracts
Experience developing and delivering account or territory plans
Strong presentation skills, including experience delivering internal or customer-facing proposals
Familiarity with Salesforce or similar CRM systems
Key Skills & Attributes
Customer-focused with a collaborative approach
Strong communication and interpersonal skills
Results-oriented with a focus on achieving targets
Comfortable working autonomously within a defined territory
Financially and commercially aware
What we offer
Company Vehicle
Profit Share scheme
Annual allowance to spend on our portfolio of products and merchandise
People Development programmes, online learning, and leadership training
Family leave: fully paid maternity, parent and paternity leave
Parental Support: workplace parenting coach, phased return to work, supportive environment for new parents
Health & Wellbeing: Wellbeing Programme "THRIVE" supporting life, body and mind
Charity Days: up to 2 days paid leave per year to volunteer at a charity of your choice
Inclusive culture welcoming individuals from all walks of life, diverse religious backgrounds, ethnicities, members of the Irish Travelling community, genders, abilities, and identities
We are an inclusive employer.
We actively welcome individuals from all walks of life, diverse religious backgrounds, ethnicities, members of the Irish Travelling community, genders, abilities, and identities.
It's the mix of our experiences, voices, and cultures that gives us our true character.
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