Digital Marketing Manager
Location:
Ireland (Hybrid / On-site depending on business needs)
Department:
Marketing / Growth
Overview
We are seeking a results-driven and creative
Digital Marketing Manager
to lead digital strategy and marketing execution across our Ireland operations. You will manage multi-channel campaigns, strengthen brand presence, and drive measurable marketing growth across digital platforms.
Key Responsibilities
* Develop and execute integrated digital marketing strategies aligned with business goals
* Manage performance marketing campaigns across channels (SEO, SEM, social media, email, content, etc.)
* Track campaign performance metrics and generate actionable insights for optimization
* Oversee company website, landing pages, and content quality to enhance conversion
* Collaborate with Sales, Product, and Creative teams on demand generation initiatives
* Plan and manage digital marketing budgets effectively
* Ensure brand consistency across all digital touchpoints
* Stay current with digital trends, new advertising technologies, and competitor strategies
* Manage internal and external marketing partners, agencies, or freelancers
Requirements
* Bachelor's degree in Marketing, Communications, Business, or related field
* 3–5+ years of experience in digital marketing or a similar role
* Proficiency in Google Analytics, Google Ads, Meta Business Manager, and marketing automation tools
* Strong understanding of SEO/SEM, content marketing, and performance measurement
* Excellent communication, copywriting, and creativity skills
* Ability to manage multiple campaigns and meet deadlines in a dynamic environment
Preferred Qualifications
* Experience working in B2B or tech-driven environments
* Familiarity with CRM and marketing automation tools (HubSpot, Marketo, etc.)
* Hands-on experience with A/B testing and CRO strategies
What We Offer
* Competitive Ireland-based salary and performance incentives
* Hybrid working flexibility depending on business needs
* Participation in high-impact digital projects and campaigns
* Training, certifications, and career development opportunities
* Supportive, innovative, and growth-focused team culture