Strategic Business Development Representative
Strategic Business Development Representative
2 months ago Be among the first 25 applicants
About &Open
Better gifting at scale: We’re redefining corporate gifting, for less waste, and more impact.
About &Open
Better gifting at scale: We’re redefining corporate gifting, for less waste, and more impact.
We’re a post-Series A Irish start-up in high growth mode.
Clients include Airbnb, Intercom, Etsy and more.
Join our passionate and curious team in making care and kindness everyday business practices.
About The Team
&Open’s Sales team is a dynamic group of individuals who play a crucial role in company growth. Expanding quickly, the team works to create the best possible outcomes for customers with ease and proficiency — providing simple solutions to complex problems. They care about every detail, and are the creative problem solvers who power long-lasting client relationships. If you thrive in B2B environments and often categorise yourself as “being up for the challenge” when it comes to both strategy and thinking on your feet, you’ll feel right at home on our wonderful Sales team.
About The Role
We're seeking a Strategic Inbound Business Development Representative (BDR) to play a pivotal role in our customer acquisition strategy as a key member of our marketing team. This position serves as the critical bridge between marketing-generated demand and the sales pipeline.
A significant aspect of this role involves leveraging our founders' networks and investor channels to create warm introductions and high-value connections. You'll map relationships between our founders, investors, and target prospects to build a strategic network-based approach to customer acquisition. Working collaboratively with both marketing leadership and sales teams, you'll optimize the prospect journey, provide invaluable market intelligence, and contribute to our overall go-to-market strategy.
What you'll do?
* Serve as the strategic nexus between marketing-generated leads and sales pipeline development
* Analyze inbound lead quality to identify high-value acquisition targets and optimize conversion patterns
* Develop and implement strategic lead qualification frameworks aligned with marketing campaign objectives
* Conduct discovery calls using consultative approaches to assess prospect fit with our ICP (Ideal Customer Profile)
* Design and execute targeted LinkedIn follow-up campaigns for founders and C-level executives
* Map and leverage founders' professional networks to identify second-degree connections for warm introductions
* Research investor portfolios to identify potential synergies and connection opportunities within founder networks
* Coordinate with our founding team to activate their networks for strategic introductions and referrals
* Develop relationship-based outreach strategies utilizing shared investor connections and portfolio companies
* Organize exclusive founder-to-founder introduction calls leveraging our investors' and founders' networks
* Provide regular feedback to marketing leadership on campaign effectiveness and lead quality insights
* Research company founders and leadership teams to craft personalized outreach strategies
* Create data-driven recommendations to optimize the marketing-to-sales handoff process
* Contribute to pipeline reviews with both marketing and sales leadership
* Handle inbound inquiries from multiple channels with strategic prioritization
* Create compelling, value-driven engagement content for high-value prospects
* Maintain comprehensive analytics on conversion rates and prospect engagement metrics
* Qualify and strategically route leads to the appropriate Account Executive based on territory and industry focus
* Stay current on market trends, competitive intelligence, and buyer personas
* Participate in marketing strategy sessions to align lead qualification approaches with campaign objectives
What You'll Need
* 1-3 years of experience in sales development, B2B marketing, demand generation
* Demonstrated ability to analyze lead quality and optimize conversion strategies
* Excellent verbal and written communication skills with executive-level messaging capabilities
* Experience integrating with marketing technology stacks and campaign analytics
* Proficiency with marketing automation platforms and CRM systems (Salesforce, HubSpot, etc.)
* Strong analytical skills to identify patterns in prospect engagement and conversion
* Advanced skills with LinkedIn Sales Navigator and social selling techniques
* Proven ability to map and leverage professional networks for warm introductions
* Experience engaging strategically with founders and C-level executives
* Bachelor's degree or equivalent practical experience
* Ability to translate complex value propositions into compelling messaging
* Data-driven mindset with excellent analytical and reporting capabilities
Benefits
* Competitive Salary
* Hybrid Working Model
* Company Pension
* Healthcare cover
* 25 days Annual Leave + 2 Company Days
* Maternity and Paternity Paid Leave
* Exciting experience in a fast-paced start-up environment
* Employee Stock Options Plan
Location
Dublin | East Coast US
All Welcome Here Statement
We believe diverse teammates, opinions and backgrounds generate a larger global impact and more considerate acts of care. &Open is an equal opportunity employer and we do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Sales and Business Development
* Industries
Software Development
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