An opportunity to join a dynamic Irish SME that is distributing its products to over 5,000 independent gift retail store customers around the world.
Based in our converted farmhouse and barn in Kilmacanogue, Co. Wicklow we export to the USA, Canada, the UK, Continental Europe, and Australia, participate in over 25 B2B trade shows each year, and partner with over 130 independent multi-line sales representatives.
As we continue to accelerate our international expansion, we’re looking for an International Marketing Manager to join our team on a 12 month FTC to cover maternity leave. This is a great opportunity for a senior marketing professional with proven skills and experience to lead people, develop and drive an international marketing strategy and an evolving Marketing and NPD function to take our business growth journey to the next level.
The Role at a Glance:
International Marketing Manager
Hybrid Working - Kilmacanogue, Co Wicklow HQ 2 Days Per Week in the office Plus International Travel.
€80,000 - €90,000 depending on experience and qualifications
12 month FTC - Full Time - 40 Hours Per Week
To be considered for this role you must have the right to work in Ireland. If you hold a Visa, it must facilitate a minimum 12-month term.
Closing date: Friday 12th September 2025
Culture: Informal, Collaborative, and Supportive
Company: Perfume and Personal Care SME Inspired by the Nature, Beauty and Magic of Ireland
Your Skills: 5+ years experience in international marketing within fragrance, beauty, retail or FMCG. People management experience is essential.
The International Marketing Manager Opportunity:
This is a strategic yet hands-on role where you’ll build brand awareness, boost customer engagement, and fuel sales growth worldwide. You’ll partner closely with Sales and E-commerce teams while leading a high-performing Marketing & NPD team to deliver impact across multiple regions.
Our best-selling fragrance and personal care brand ‘Inis the Energy of the Sea’ has achieved huge success in markets all around the world. Consumers everywhere love Inis, the clean, fresh fragrance which makes you feel close to the sea, no matter where you are.
Despite our growth we remain a highly creative and friendly SME with a very collaborative team so you will need to be a friendly team player and strong communicator with an inclusive leadership style. We believe in making people happy, including our customers and our employees, and doing our bit to make the world better. We’re the core funder for the Irish Whale and Dolphin Group and we’re Plastic Neutral Certified, retrieving from the world environment as much plastic as we use each year. We are the sponsor of the Wicklow Senior Ladies’ Gaelic Football Association team, showing our local support too.
Your key responsibilities will cover:
Lead and resource the Marketing & NPD team, managing training, performance, and engagement.
Develop and deliver the international marketing strategy aligned with growth goals.
Adapt global campaigns for US, Canada, UK, Europe, and Australia to ensure local relevance.
Conduct market and competitor analysis to identify trends and opportunities.
Ensure consistent brand messaging and visual identity worldwide.
Lead product positioning and storytelling for global audiences.
Drive creative campaigns for product launches and seasonal activations.
Provide creative direction for photoshoots and manage packaging artwork.
Oversee wholesale catalogues, pricelists, and trade advertising with agencies.
Partner with sales teams on in-store promotions, POS, and promotional calendars.
Manage social media, content creation, and paid advertising.
Lead email marketing campaigns.
Oversee influencer and UGC programs.
Support e-commerce content and optimisation across international channels.
Use analytics to improve campaigns, track KPIs, and report on performance.
Manage the full NPD process from concept to launch.
Create and track project plans in Jira.
Write project briefs covering formulations, testing, packaging, pricing, and marketing.
Run NPD meetings with cross-functional teams.
Manage relationships with formulators and packaging suppliers.
About You:
Degree in Marketing, Business, or a related field (Bachelor’s or Master’s).
5+ years of international marketing experience in fragrance, beauty, retail, or FMCG.
Proven success in launching and scaling brands across multiple global markets.
Sharp understanding of regional trends, consumer behaviour, and retail dynamics.
Strong project management, leadership, and communication skills.
Skilled in digital marketing across B2B and DTC channels.
Experienced in managing teams and collaborating with external creative agencies.
Flexible and travel-ready for both domestic and international markets.
What’s on Offer:
We have a hybrid working policy, so we allow some remote working. We have a standard minimum of 2 days in the office in Kilmacanogue, Co. Wicklow.
20 Days Annual Leave
Company pension scheme with company contribution
Contribution to Gym membership
Paid Maternity and Paternity Leave (subject to service)
Employee Assistance Programme (EAP)
Employee Engagement Programme with Social Committee and frequent company events
Free car parking
Contract Completion Bonus (subject to terms and conditions)
Think you’re a great fit? Apply now to fast-track your application directly to our Leadership Team.
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