Were looking for an experienced Digital Growth Manager to lead all paid acquisition and digital growth campaigns for a fast grown beauty brand, who are not just another beauty brand but who are empowering women to feel their best. This is a hands-on role where youll take over from external agencies and fully own campaign strategy, execution, testing, and optimisation across Meta (Facebook/Instagram), Google (Search, Shopping, Performance Max), TikTok, Pinterest, and more. Key Responsibilities: Manage and scale paid campaigns across Meta, TikTok, Pinterest, Google Search, Shopping, and Performance Max Launch new creative angles, testing strategies, and ad sets weekly to drive efficient growth Own reporting dashboards and performance analysis youll track, optimise, and pivot based on real-time insights Ensure full optimisation of TikTok Shop, product feeds, and Google Merchant Center integrations Collaborate with the wider team to translate learnings into stronger landing pages, product listings, and conversion rates Partner with creative, UGC, and influencer teams to ensure ads have a steady stream of high-performing content What Were Looking For: 3+ years of experience in performance marketing for DTC brands beauty, wellness, or lifestyle preferred Strong technical knowledge of Meta Ads, TikTok Ads Manager, Google Ads & Shopping Confident with Shopify, Klaviyo, and analytics platforms like GA4 or Triple Whale Data-driven with a creative mindset - you know how to balance numbers with what actually converts real customers Comfortable in fast-paced, founder-led environments where your ideas and execution have direct impact Bonus Points: Experience launching paid campaigns in new markets (US, EU, UK, Ireland) UGC or video editing skills Passion for beauty, nails, or growing e-commerce brands that do things differently Location:Meath - Hybrid Salary: Competitive Job Ref: 9449EK Skills: performance manager marketing manager Marketing beauty