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General sales manager

Dublin
Frs Recruitment
General sales manager
€60,000 - €120,000 a year
Posted: 4 November
Offer description

Join a long-established, family-owned motor dealership with an exceptional reputation for customer service, community values and long-term team development. With decades of success this dealership is known for delivering outstanding customer service and building lasting relationships.

As they continue to evolve, we are seeking a driven and strategic
General Sales Manager
to lead the sales operations and grow into the role of
General Manager
within two years.

Role Overview

This is a senior leadership role for an experienced automotive sales leader who can drive commercial performance, elevate customer experience and inspire a high-performing team.

You will lead New & Used Sales operations, develop sales strategies, oversee marketing and customer retention initiatives and play a key role in dealership-wide leadership.

Key Responsibilities

* Lead, coach, and develop the sales team to deliver consistent performance
* Drive sales growth across new and used vehicles, finance and add-on products
* Set and monitor KPIs, ensuring targets and profitability goals are achieved
* Maintain excellent relationships with partners and key customers
* Oversee pricing strategy, stock management and forecasting
* Champion customer satisfaction & retention, ensuring a premium experience
* Support long-term business planning and operational improvements
* Prepare regular sales and performance reports
* Uphold and promote dealership values, culture and reputation in the community

About You

* Senior sales leadership experience in the automotive sector
* Proven track record of driving performance and achieving sales targets
* Strong coaching skills with a passion for developing people
* Commercially astute with a strategic mindset
* Excellent communication, negotiation, and customer relationship skills
* Values-driven, professional, and committed to excellence
* Entrepreneurial, proactive, and motivated to progress to General Manager

What's on Offer

* Competitive salary
* Company car
* Direct involvement in shaping dealership strategy and growth
* A family-run, values-led environment with strong support from the leadership team
* Clear career path to General Manager within 24 months

Desired Skills and Experience
communications, sales, people management, leadership, budget management, HR, business, motor vehicle sales, customer focused, client relationship management, leader, business development, strategy development

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