Overview
Our client, a multi-channel company experiencing exciting growth and expansion, is recruiting a Senior Marketing Manager to join their team. The successful candidate will take the lead on brand, trade and retail marketing across a portfolio of fast-growing brands and is an excellent opportunity for a marketing professional who loves bringing bold ideas to life, building lasting partnerships and creating campaigns that make an impact.
This role will lead everything from in-store activations and trade marketing to brand storytelling and creative campaign delivery and will join a people-focused environment with high level cross-functional collaboration and support.
Location
Location: Co. Cork
Employment type
Type: Full-time, permanent
Key Responsibilities
* Lead the planning and execution of integrated marketing campaigns including retail, PR, trade and brand activations
* Manage brand identity and creative direction across all channels
* Build and maintain strong relationships with internal teams and external partners
* Oversee trade marketing and in-store presence including packaging, POS materials, merchandising and events
* Plan and deliver consumer-facing and industry events such as product launches and trade shows
* Partner with commercial and sales teams to ensure marketing initiatives support business objectives and growth targets
* Manage budgets and resources, tracking ROI and ensuring marketing spend is efficient and impactful
* Support international marketing efforts, adapting global campaigns and developing toolkits for new markets
Key Skills
* 5+ years experience in similar role
* Strong background in brand management/trade and retail marketing
* Proven ability to develop and deliver campaigns that drive both awareness and sales
* Highly organised and self-motivated with excellent attention to detail
* Strong communication and interpersonal skills with ability to build and maintain relationships
Qualifications and Experience
As listed under Key Skills above.
Seniority level
* Mid-Senior level
Industry
* Retail
* Health and Personal Care Products
Note
Due to the high volume of applications, this description omits non-essential boilerplate. Only suitable candidates will be contacted.
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