We are seeking an experienced and commercially driven Senior Category Marketing Manager to join the Brown Thomas Arnotts Marketing team. This key management role is responsible for developing and executing the marketing and commercial strategy across several key business categories.
Key Responsibilities
Lead the strategic planning and delivery of marketing and communication campaigns across key categories
Own the master trade marketing calendar to deliver relevant and inspiring customer experiences
Partner with internal stakeholders—including Buying, Operations, Multichannel, and Finance—to deliver category objectives
Manage and brief internal creative, digital, and media teams to deliver best‑in‑class content and campaigns
Oversee relationships with brand partners, media, and creative agencies, ensuring strong collaboration and commercial alignment
Manage and track the category marketing budget, ensuring all activity delivers strong ROI and aligns with business goals
Lead the execution of key events, launches, and activations across all touchpoints including store, digital, and PR
Use CRM data and insights to shape targeted communications and improve customer engagement
Analyse performance metrics and customer data to evaluate the success of campaigns and inform future planning
Benchmark competitor activity and global best practice to continually innovate and elevate the customer experience
Qualifications
Degree in Marketing, Business, or a related field, or equivalent relevant experience
Minimum 5 years’ experience in a marketing or category management role within retail, beauty, or luxury sectors
Proven track record of delivering successful integrated marketing campaigns
Strong commercial acumen with experience managing budgets and optimising ROI
Excellent relationship management and influencing skills with internal and external partners
Highly creative and strategic with a deep understanding of market trends
Exceptional communication, presentation, and organisational skills
Skilled in analysing marketing data to drive insight and improvement
Passionate about fashion, innovation, and delivering exceptional brand experiences
Acts with professionalism, integrity, and alignment to Brown Thomas Arnotts’ Vision, Purpose, and Values
Benefits
Competitive Salary
Contributory Pension Scheme
Competitive annual leave entitlement
Team Member discount across the world’s most iconic brands
Recognition Days for Volunteering & Wellbeing
Wellbeing Initiatives
Extensive Learning & Development Offerings
Leading Talent Programmes
Flexible Working Model
Additional Benefits
Brown Thomas Arnotts is an equal opportunity employer committed to fostering a diverse and inclusive workplace where culture and creativity come together. Our future success depends on the perspectives and contributions of all team members – their diverse backgrounds, abilities and experiences make our business stronger. We don’t discriminate on the basis of gender, marital status, family status, age, disability, sexual orientation, race, religion, and / or membership of the Travelling community.
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