We're looking for a Field Sales Representative who goes beyond relationship-building and quota-chasing someone who uses data and insights to deeply understand their customer base, identify opportunities, and drive smarter sales strategies.
This role combines on-the-ground selling with analytical thinking to maximize territory performance.
Key Responsibilities
Customer & Territory Management
Manage and grow a portfolio of accounts within an assigned territory
Segment customers based on behavior, value, and potential
Build strong, long-term relationships with key decision-makers
Plan and execute regular in-person visits with clear objectives
Analytical Sales Approach
Analyze sales data, customer trends, and buying patterns to identify opportunities
Use CRM and sales tools to track performance and uncover insights
Develop territory plans based on data
Monitor KPIs such as conversion rates, average deal size, and customer lifetime value
Opportunity Identification & Strategy
Identify high-potential accounts and prioritize outreach accordingly
Develop tailored sales strategies based on customer-specific insights
Spot opportunities using data signals
Anticipate customer needs through trend analysis
Reporting & Forecasting
Maintain accurate pipeline and forecasting reports
Provide insights-driven updates to management (not just activity reports)
Track performance against targets and adjust strategies proactively
Collaboration
Work closely with marketing to align on campaigns and lead quality
Share field insights to inform product development and pricing strategies
Collaborate with technical and operations teams for account growth
Key Skills & Competencies
Sales Expertise
Proven experience in field sales, account management, or territory management
Strong negotiation and closing skills
Ability to manage complex sales cycles
Analytical Thinking
Comfortable working with data, dashboards, and CRM systems
Ability to translate data into actionable sales strategies
Strong problem-solving and critical thinking skills
Customer Insight
Skilled at understanding customer needs beyond surface-level conversations
Ability to identify patterns in customer behavior and preferences
Tools & Technology
Experience with CRM platforms
Proficiency in Excel or similar tools for data analysis
Familiarity with sales analytics or BI tools is a plus
Communication
Clear and confident presentation skills
Key Performance Indicators (KPIs)
Revenue growth within territory
Customer retention and expansion rates
Pipeline health and forecast accuracy
Average deal size and sales cycle length
Account penetration and share of wallet
Ideal Candidate Profile
Balances relationship-building with data-driven decision-making
Curious and proactive asks "why" and digs into the numbers
Highly organized and disciplined in territory planning
Comfortable working autonomously in the field
Continuously looks for ways to optimize performance
Nice-to-Have
Experience in data-driven sales environments
Experience using customer segmentation or predictive sales techniques
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