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Location: Fully remote (working hours aligned with Irish time zone)
Employment Type: Full-time / Part-time / Contract / Freelance
Seniority Level: Mid-Level to Senior (3–7+ years in digital marketing)
Industry Focus: E-commerce, SaaS, DTC Brands, Digital Agencies
As a Digital Marketing Specialist, you will develop, execute, and optimize digital marketing campaigns to enhance brand awareness, engagement, and conversions. You will collaborate with cross-functional teams to ensure cohesive and effective marketing strategies across various digital channels.
* Key Responsibilities Develop and implement comprehensive digital marketing strategies using channels such as SEO, SEM, email marketing, social media, and display advertising.
* Monitor and analyze campaign performance using tools like Google Analytics and adjust strategies to optimize ROI.
* Create and manage content for digital platforms, ensuring alignment with brand voice and objectives.
* Manage online customer acquisition and retention programs, including SEO, email, affiliate, and social media marketing.
* Collaborate with designers and developers to enhance user experience and optimize landing pages.
* Conduct market research to inform campaigns and identify opportunities for growth.
* Stay updated on industry trends and best practices to continuously improve digital marketing efforts.
* Requirements 3–7+ years of experience in digital marketing, with a proven track record of successful campaigns.
* Proficiency in digital marketing tools such as Google Analytics, Google Ads, SEO tools, and content management systems.
* Strong analytical skills with the ability to interpret data and make data-driven decisions.
* Excellent communication and project management skills.
* Experience with A/B testing and multivariate experiments.
* Knowledge of HTML/CSS for email template customization is a plus.
* Ability to work independently in a remote setting, collaborating effectively with distributed teams.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Staffing and Recruiting
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