Overview
The Radisson Blu Royal Hotel, Dublin is a four-star hotel located in the heart of the city and part of a larger hospitality complex. We are seeking a Digital Marketing Executive to join our dynamic Sales & Marketing team. This role is an opportunity for a creative marketer who is passionate about content to take ownership of the day-to-day digital marketing activities for both the hotel and complex.
Responsibilities
* Assist the Director of Sales & Marketing and Marketing Manager in developing and executing the monthly digital marketing strategy.
* Manage and update hotel and third-party websites, ensuring content and imagery are current, consistent, and aligned with brand standards.
* Plan, implement, and report on performance marketing initiatives, including PPC, SEO, paid social, display, and remarketing campaigns, working closely with Radisson Hotel Group and external partners.
* Create and manage digital content across all channels, including social media calendars (graphics, copy, reels, stories), property photo/video shoots, and branded content.
* Oversee the hotel’s social media platforms (Facebook, Instagram, LinkedIn, TikTok), ensuring consistent engagement and community management.
* Monitor, analyse, and optimise campaign performance to drive traffic, bookings, and return on investment (ROI).
* Collaborate with internal departments to plan and deliver tailored marketing campaigns that align with commercial objectives.
* Support with the creation and tracking of the digital marketing budget.
* Carry out general office admin to ensure the smooth day-to-day running of the marketing function.
Qualifications
* Bachelors degree in marketing or business preferred, but not essential.
* Minimum 1 year of experience in a digital marketing role, ideally within a fast-paced or hospitality environment.
* Proven ability to deliver effective, commercially driven marketing campaigns.
* Excellent communication skills and attention to detail.
* Confident, proactive, and capable of working independently and as part of a team.
* Strong knowledge of digital marketing tactics across paid, earned, and owned media.
* Photography, video editing, or content creation skills a bonus.
What we offer
* Competitive salary
* Meals on duty
* Employee, Friends & Family discounts across the group (Radisson RED Galway, Radisson Blu Royal Dublin, Velvre Spa, and more)
Seniority level
* Entry level
Employment type
* Full-time
Job function
* Marketing and Sales
Industries
* Marketing Services
#J-18808-Ljbffr