Role Description
This is a full-time hybrid role for a Marketing Automation Specialist based in Dublin. The Marketing Automation Specialist will be responsible for implementing and managing marketing automation processes. Key tasks include developing and executing lead generation strategies, analyzing marketing campaigns using web analytics, and optimizing marketing automation tools. The role also involves collaborating with the marketing team to ensure seamless integration and successful execution of marketing strategies. Some work from home is acceptable.
Qualifications
* Marketing Automation and Lead Generation skills
* Marketing Analytics and Web Analytics skills
* Proficiency in Marketing techniques
* Experience with marketing automation tools (e.g., HubSpot, Marketo)
* Ability to analyze data and generate insights
* Bachelor's degree in Marketing, Business, or related field
* Strong organizational and project management skills
* Excellent communication skills, both written and verbal
* Experience in the technology or healthcare industry is a plus