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Digital marketing strategy manager

Dublin
Alternatives
Strategy manager
Posted: 2 May
Offer description

Our client, a large, customer-focused organisation is seeking an experienced Digital Strategy Manager to lead the development and performance of its digital channels, including a high-traffic website and social media platforms. This is a key role within a broader Marketing and Communications function, responsible for shaping how customers and stakeholders engage across digital touchpoints.
The Role
Reporting to the Head of Marketing & Digital, this role will take ownership of digital strategy, channel performance and continuous improvement across web and social. You will lead a small, high-performing team and play a central role in delivering engaging, accessible and insight-led digital experiences.
Key Responsibilities

Develop and deliver the organisation’s digital strategy across website and social media
Own the roadmap for digital channels, identifying opportunities to improve engagement and user experience
Lead and develop a team of digital specialists
Oversee website performance, content and publishing workflows
Manage social media channels, including planning, publishing and community management
Ensure consistent, high-quality content across all digital touchpoints
Use data and insights to drive performance improvements
Collaborate with internal stakeholders to support wider communications and campaign activity
Monitor digital trends and introduce new tools and approaches where appropriate

About You

7+ years’ experience in digital marketing, digital communications or digital strategy roles
Strong experience managing websites and social media channels at scale
Experience leading or mentoring a small team
Strong understanding of content strategy, user experience and digital performance
Why Apply?
This is an excellent opportunity to take on a senior digital role with real ownership and visibility, working across a broad range of digital activity and influencing how an organisation connects with its audience. For more click apply below or contact Eimear Walsh in Alternatives
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