Digital Marketing Specialist
Location:
Flexible
Employment Type:
Full-time
Work Model:
Hybrid / Remote / On-site
Role Overview
We are seeking a creative and data-driven
Digital Marketing Specialist
to plan, execute, and optimise online marketing campaigns. You will manage multiple digital channels to increase brand awareness, generate leads, and drive customer engagement.
Key Responsibilities
* Plan and execute campaigns across
SEO, PPC, social media, and email marketing
* Manage Google Ads, Meta Ads, and LinkedIn advertising
* Create and optimise content, landing pages, and ad creatives
* Monitor performance using
Google Analytics (GA4)
* Conduct A/B testing and conversion optimisation
* Collaborate with sales and design teams
* Prepare reports and marketing insights
Requirements
* Degree in Marketing, Business, or related field
* 1–3 years of digital marketing experience
* Knowledge of SEO, SEM, and social advertising
* Experience with Google Analytics and ad platforms
* Strong copywriting and communication skills
* Good English
Nice to Have
* Experience with HubSpot / Salesforce / Mailchimp
* Basic design skills (Canva / Adobe)
* E-commerce or B2B background
What We Offer
* Competitive salary
* Career development
* Flexible working
* Dynamic team environment