Background to the RoleHavas Media are delighted to be recruiting for a Paid Social Specialist position. This is a very exciting opportunity to work with one of the leading global agency networks. This is a newly created role within our digital team to work alongside an award-winning team of Havas performance specialists.The ideal candidate will have approximately 2 years' experience specialising in social media marketing. Excellent communication & interpersonal skills are essential. This role will command a competitive salary for the right candidate and is an excellent opportunity to advance your career.Key ResponsibilitiesOwn the end-to-end management and deliverables of specified Paid Social campaigns from implementation to optimisation, ensuring it delivers to time, budget & quality standardsWork on campaigns across all major social media platforms including Facebook, Instagram, X, LinkedIn, TikTok, Snapchat and PinterestManagement of campaign budgets, pacing and bid adjustmentsMeeting & exceeding specific performance KPI's on a client-by-client basisCollaborate closely with creative and client services teams to ensure alignment between media strategy and creative assetsStay ahead of emerging social trends and platform updates to advise clients proactivelyAdopt a continual 'test and learn' approach to all Paid Social activities and spot improvement opportunitiesActively contribute to account strategy, including annual budget development, KPIs, platform selection, new tactics, and tracking industry developmentsPrimary contact for social media billings process in partnership with client services and digital platforms teamDraft holistic reports by analysing and interpreting data from all social channels and Google AnalyticsAssist and train junior members of the teamAttend clients call and be comfortable speaking to an audience.Experience Required2+ years' experience specialising in paid social, ideally within an agency environmentHands on experience managing all major social platforms is essentialStrong understanding of attribution models and cross-channel measurementFamiliarity with paid social compliance and brand safety standardsBe familiar with conversion tracking on the major social platformsAdvanced knowledge of Google AnalyticsExperience managing budgets and understanding how best to optimise themKnowledge of Buyer Workflow is a plusMust be able to communicate well, interpret data to the client and manage their expectations on targets & resultsExcellent knowledge of industry tools and latest technologiesGood numeracy skills with strong knowledge/experience of MS ExcelPassion for, and a wide understanding of, all aspects of digital mediaStrong time management skills and ability to prioritise workload in a fast-paced environment.