Mark Anthony Brands International is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected.
Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives.
Founded in ****, we've grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including
White Claw® Hard Seltzer, Mike's Hard Lemonade, Cayman Jack, Glendalough Whiskey & Gin,
and
Más+ by MessiTM
.
At Mark Anthony Brands we hire passionate people because nothing great is done without passion.
We trust those closest to the work to do what's right, to act like an owner.
We are growing a lasting legacy, where people come first.
Location
This is a remote, field-based role that requires extensive travel across the Island of Ireland, visiting key regional accounts, distributors, and on-trade partners.
The position will also include ad hoc evening and weekend work as required.
What You'll Do
As our new
Sales Manager, Glendalough Distillery
you will lead the commercial strategy and execution for Glendalough Distillery across the Island of Ireland.
This field-based sales role is a pivotal, hands-on position focused on establishing Ireland as our showcase home market.
You will drive sales, distribution, visibility, and premium brand presence across On Trade, Retail, and Wholesale channels.
Additional key responsibilities include
:
Own and execute the Irish market sales strategy for Glendalough Distillery, delivering annual budget, volume, and profitability targets across all channels.
Lead national and regional account negotiations, including pricing, trading terms, and Joint Business Plans (JBPs) to achieve commercial goals.
Build and maintain strong relationships with key customers and partners across On-Trade, Retail, and Wholesale, driving sustainable growth.
Develop and refine the route-to-market strategy, optimizing partnerships and ensuring consistent execution across distributors and trade customers.
Drive distribution, visibility, and rate of sale by implementing promotional programs, activations, and brand campaigns in collaboration with Marketing and Trade Marketing teams.
Monitor and report on performance metrics, market trends, competitor activity, and consumer insights to inform strategy and identify opportunities for growth.
Manage sales forecasting, reporting, and budget oversight, ensuring effective use of resources and alignment with commercial objectives.
Represent Glendalough Distillery as a brand ambassador at events, tastings, and industry forums, showcasing the brand's premium positioning and story.
Manage, mentor, and coach the Business Development Representative(s) to deliver sales excellence, capability growth, and strong in-market execution.
What You'll Bring
Bachelor's Degree in Business, Commerce, Sales, Management, or related field.
10+ years' experience in spirits or premium beverage sales, with proven success across On-Trade, Retail, and Wholesale channels in the Irish market.
Strong record of national and regional account management, including commercial negotiations and delivery of Joint Business Plans (JBPs).
Proven ability to lead, mentor, and coach team members to achieve high performance and commercial results.
Excellent communication, negotiation, and relationship-building skills, with the confidence to represent premium brands in market.
Full clean drivers license and travel across Ireland as needed
Who you are
Strong collaboration, teamwork and relationship building skills across multiple levels and functions in an organization.
Ability to operate at both a strategic and executional level; ideate and directly execute.
Drive growth & outcomes; activate complex work, enlist others effectively, anticipate and remove roadblocks.
Move at pace.
Have a positive, proactive "can do" attitude and an ambitiously curious mindset to be the best in your craft.
Promote ideas & curiosity; adding to your expertise, effectively articulates change, offers ideas and solutions.
Actively care & develop; championing our culture and cultivating trust.
Excellent communicator, compelling storyteller and fascinated by consumer behavior.
We thank all candidates for their curiosity about Mark Anthony Brands and we will get in touch with those candidates that are under consideration.
If you are contacted for an interview and require accommodation during the recruitment process, please contact your Recruiter.
Mark Anthony Brands is an equal opportunity employer.
We encourage applications from individuals of all backgrounds who are eligible to work in the Republic of Ireland.
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