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Senior national account manager

Britvic Soft Drinks
National account manager
Posted: 26 January
Offer description

At Britvic Ireland - Part of the Carlsberg Group, we're all about creating and sharing amazing soft drinks. Our iconic brands like Ballygowan, Club Orange, Miwadi, Energise, TK, and Cidona have been loved for generations. We also partner with PepsiCo to bring you favourites like Pepsi, 7UP, and Lipton.

We're always innovating and evolving, staying true to our vision of being the most dynamic soft drinks company, creating a better tomorrow. With over 240 years of history, our brands are rooted in authenticity and heritage. Our success is driven by the passion of our people, and we foster an environment where everyone can thrive and grow and truly be themselves.

As we embark on this exciting new chapter under the Carlsberg Group, our purpose remains clear: striving for perfection, focusing on research and innovation, listening to our consumers, and driving sustainability to make a positive impact on society.


Job Overview


We are seeking a dynamic and results-driven Senior National Account Manager to lead the sales of Britvic Ireland's comprehensive beverage portfolio across the Foodservice and Workplace sector. This pivotal role will be responsible for managing and growing relationships with International Key Trading Partners, driving distribution, revenue, and market share for iconic brands including Club, TK, MiWadi, Ballygowan, Pepsi, 7up, and Aqua Libra taps. The ideal candidate will excel in strategic account management, possess strong negotiation skills, and demonstrate expertise in the beverage industry landscape.


Key Responsibilities

* Serve as the market and channel expert, ensuring optimal product availability, compliance, forecasting accuracy, and positive mix while driving volume and value growth across the portfolio.
* Lead account negotiations and contracting processes with international customers, developing and executing annual market planning strategies that deliver measurable business results.
* Collaborate cross-functionally with customers, Route-to-Market partners, pouring partners, and internal teams to develop winning initiatives and achieve collective goals.
* Deliver quarterly sales targets for Aqua Libra Co Taps, Soft Drinks Dispense units, Coolers, and Ballygowan Water Coolers across Foodservice, Workplace, and Leisure customers.
* Conduct comprehensive market analysis to identify emerging trends, growth opportunities, and competitive insights that inform strategic decision-making.
* Prepare and present detailed performance reports on account activities, sales metrics, and market conditions to key stakeholders.
* Mentor and coach team members, fostering a culture of collaboration and excellence while being a leading voice within your channel.


Requirements

* Minimum 5 years of proven experience in account management or sales within the foodservice industry, demonstrating consistent achievement of targets and business growth.
* Exceptional negotiation and relationship-building skills, with the ability to develop and maintain partnerships at all levels of customer organizations.
* Strong analytical capabilities to interpret market data, identify trends, and translate insights into actionable sales strategies.
* Excellent verbal and written communication skills, with the ability to influence and persuade diverse stakeholders.
* Demonstrated proficiency in financial management, forecasting, and reporting to drive business decisions.
* Experience managing international customer relationships and navigating complex organizational structures.
* Proven ability to work collaboratively across functions and leverage synergies to achieve common objectives.


Key Behaviors

* Embodies our "Semper Ardens" principle by constantly striving for extraordinary results and setting high standards of excellence.
* Creates an environment of positive energy and compassion, fostering strong relationships with both internal teams and external partners.
* Demonstrates consumer-centric thinking in all aspects of the role, ensuring customer needs remain at the forefront of decision-making.
* Makes decisions quickly and executes with precision, balancing speed with quality to drive business momentum.
* Takes initiative in identifying opportunities for growth and innovation within assigned accounts and channels.
* Empowers, supports, and develops others to reach their full potential through effective mentoring and knowledge sharing.
* Demonstrates resilience and adaptability in navigating changing market conditions and customer requirements.


Education/Qualifications

* Bachelor's degree in Business Administration, Marketing, or related field is desirable.
* Relevant industry certifications or continued professional development in sales, account management, or beverage industry specializations are advantageous.
* Proven track record of successful account management and sales achievement, evidenced by meeting or exceeding targets.

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