Join to apply for the
Senior Marketing Manager On-Site | Cork
role at
Caseys Furniture
1 day ago Be among the first 25 applicants
Join a Legacy of Excellence.
Shape the Future of a Trusted Brand.
We are a proud, family-owned business with over 100 years of heritage, known for delivering exceptional customer service and memorable experiences.
As we continue to grow, we're seeking a dynamic and strategic Senior Marketing Manager to lead our marketing efforts and elevate our brand to new heights.
This is a unique opportunity to become a key member of our Senior Management Team, where your creativity, leadership, and results-driven mindset will directly impact our success.
What You'll Do
Strategic Leadership
Partner closely with the Sales & Marketing Director to align marketing strategies with business goals.
Collaborate with the E-commerce Manager to ensure seamless integration of offline and online brand activities.
Work with the Head of Sales and Head of Retail to support their marketing needs through bi-weekly review meetings.
Inspire, lead, and develop a high-performing marketing team.
Champion and protect our brand identity across all markets and channels.
Build strong relationships with customers and stakeholders.
Set and monitor KPIs for the team and individual members.
Manage vendor relationships, ensuring clear briefs, regular evaluations, and annual performance reviews.
Marketing Strategy & Execution
Create and manage a results-oriented Annual Marketing Plan within budget.
Ensure all initiatives are aligned with brand values and business objectives.
Conduct cost-benefit analyses to optimize marketing investments.
Report monthly on performance against plan and budget.
Analyse campaign effectiveness and share insights with stakeholders.
Team Development & Collaboration
Lead weekly team meetings and 1:1s to review progress, address challenges, and support professional growth.
Foster open communication within the marketing team and across departments.
Continuously assess and refine team roles and responsibilities for optimal performance.
Campaign Management & Brand Activation
Design and implement integrated marketing campaigns across digital, traditional, and experiential platforms.
Oversee advertising and promotional activities across all brands.
Collaborate with agencies to ensure campaign effectiveness and brand consistency.
Monitor competitor activity and market trends to inform strategy.
Align marketing campaigns with sales initiatives to drive growth.
What You Bring
5+ years in a senior marketing role, ideally with retail experience.
A degree in Marketing, Business, or a related field is essential.
Proven success managing cross-functional teams and external agencies.
Strong communication, copywriting, and storytelling skills.
Exceptional project management and multitasking abilities.
Analytical mindset with a passion for performance metrics.
Expertise in digital marketing, campaign management, and content creation.
Solid experience in traditional marketing and media buying.
A deep passion for brand building and customer engagement.
Why Join Us?
Be part of a respected, values-driven company with a century-long legacy.
Work in a collaborative and creative environment where your ideas matter.
Lead impactful projects that shape the future of our brand.
Enjoy a supportive culture that values innovation, integrity, and excellence.
Ready to make your mark?
Apply now and help us write the next chapter of our story.
#J-18808-Ljbffr