Location: Cork
Contract: 12 Months
Musgrave is one of Europe’s most successful family-owned businesses, with a 150-year legacy in food and brand innovation. We're proud to serve communities across Ireland and Spain, feeding one in three people every day through 18 iconic brands like SuperValu, Centra, Mace, Frank and Honest, and Musgrave MarketPlace. By supporting thousands of retail and foodservice family businesses, we make a positive impact on the communities they serve. We're committed to becoming the most trusted and sustainable business in Ireland, and we're looking for dynamic, forward-thinking individuals to join us on this journey.
Brand Activations Lead
Brand Activations Lead focuses on the coordination and execution of best-in-class retail media campaigns. This role involves managing the end-to-end delivery of campaigns across multiple channels, ensuring they are executed on time and in line with agreed standards & requirements.
What you’ll be doing:
Campaign Execution: Managing the end-to-end delivery of client & internal media campaigns, ensuring they are executed flawlessly and adhere to channel guidelines.
Stakeholder Collaboration: Working effectively with clients, internal stakeholders, media partners to ensure timely activation of media content and capturing proof of play.
Proactive Planning: Working with Client Solutions & Data Insights teams on presenting the most relevant creative direction for every client brief.
Process Optimization: Continuous review of content management processes to optimise automation, remove rework, duplication or non‑value add.
Team Collaboration: Play a vital role in a team of media experts, bringing creative insights ensuring campaigns are optimised for outstanding performance.
Relationship Building: Developing and maintaining strong relationships with clients and maximising every opportunity to execute best‑in‑class award‑winning campaigns.
Staying In the know: Staying up to date with the latest trends in the retail media industry & compliance with industry standards and regulations.
Performance Monitoring: Performance analysis and management, putting corrective action in place to ensure KPIs are achieved.
What we are looking for:
Marketing / Media Degree or equivalent in a quantitative discipline (quality experience candidates without a degree may be considered).
Creative background: Photoshop, Illustrator, InDesign, Premiere Pro and Animate skills are desirable but not mandatory.
Project Management Skills: The ability to manage multiple tasks, prioritise effectively, and meet deadlines in a fast‑paced environment.
Strong Communication Skills: Excellent written and verbal communication skills are essential for interacting with various stakeholders.
Relationship Management: Strong interpersonal and communication skills for building positive relationships with clients and media partners.
Process Improvement Mindset: Experience in evaluating workflows and suggesting enhancements to drive efficiency and effectiveness.
Problem‑Solving Skills: The ability to identify and resolve issues quickly and effectively.
Technical Proficiency: Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook) is required.
An interest in retail media.
Why this role:
Retail media is the fastest‑growing channel in advertising globally and Ireland is wide open. Elevate has the data, the scale and the Musgrave backing to lead it. The person we’re looking for will play a critical role in the successful execution of media campaigns for Elevate clients.
Why Musgrave:
Career Development: With a commitment to your personal and professional growth, Musgrave offers numerous opportunities for advancement and learning.
Collaborative Environment: Work alongside a passionate team, where your contributions will make a significant impact.
Innovation Focus: Be part of a company that values forward‑thinking solutions.
Community Focus: Be part of a company that truly values its communities and strives to make a positive impact.
Be Part of a Legacy: Join a company with a long‑standing commitment to community and innovation.
Ready to make an impact? Apply now and be part of a forward‑thinking company that values your expertise and vision.
Musgrave is an equal opportunities employer. We encourage applications from diverse candidates. If we can make any accommodations to enable you to be the best version of yourself during the interview, please let us know.
Musgrave operates a Work Smart hybrid working model where you can alternate your time between connecting and collaborating in the business and working remotely.
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