Bausch + Lomb (NYSE/TSX: BLCO) is a leading global eye health company dedicated to protecting and enhancing the gift of sight for millions of people around the worldfrom the moment of birth through every phase of life. Our mission is simple, yet powerful: helping you see better, to live better.Our comprehensive portfolio of over 400 products is fully integrated and built to serve our customers across the full spectrum of their eye health needs throughout their lives. Our iconic brand is built on the deep trust and loyalty of our customers established over our 170-year history. We have a significant global research, development, manufacturing and commercial footprint of approximately 13,000 employees and a presence in approximately 100 countries, extending our reach to billions of potential customers across the globe. We have long been associated with many of the most significant advances in eye health, and we believe we are well positioned to continue leading the advancement of eye health in the future.Responsibilities:Launch Strategy & Execution:Develop and implement comprehensive launch plans for new ophthalmic product, including positioning, segmentation, messaging, and tactical plansWork closely with Field Force, Global Marketing, Medical, Market Access, Regulatory, Legal and Compliance, and Industrial Affair to ensure successful launch of new productsDesign, execute and iterate marketing campaign to engage with key stakeholders to ensure listing success of new productDesign, execute and iterate marketing campaign to foster engagement with KOLs and ophthalmologists to accelerate adoption of new productNew Product Planning and Preparation:Conduct market analysis, competitive intelligence, and customer insights gathering to build launch strategies for upcoming new productsDevelop and execute pre-launch programs and stakeholder engagement plans to ensure market preparednessBrand Management:Lead development of marketing materials and campaigns in alignment with global/regional guidelinesTrain field forces to ensure effective delivery of brand messagesMonitor market dynamics and proactively adjust strategies to maintain competitivenessManage promotional budgets and ensure effective allocation of resourcesStakeholder Engagement:Engage with Key Opinion Leaders (KOLs), professional societies, and external agencies to amplify brand presenceCollaborate with field forces to ensure effective implementation of field activities and continuous feedback loopsRequirements:Bachelor degree or aboveMajor in medical, pharmaceutical, nursing and marketing preferredMinimum 3 years working in MNC pharma marketingOphthalmology or chronic disease experience preferredNew product launch experience is a plusEnd-to-end experience from ideation to execution of marketing campaign is a plusExperience in implementing market access campaign is a plusThis position may be available in the following location(s): ((location_obj))All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.Job Applicants should be aware of job offer scams perpetrated through the use of the Internet and social media platforms.