Senior Area Manager, Full Price – Ireland
Be part of an iconic story. TOMMY HILFIGER is one of the world’s most recognized global lifestyle brands, confidently welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the vibrant spirit of Americana to create the modern uniform of accessible luxury. The TOMMY HILFIGER brands consist of TOMMY HILFIGER and TOMMY JEANS, complemented by a range of licensed product categories that extend the brand lifestyle across generations, geographies, activities and occasions. Tommy Hilfiger’s global marketing approach and communications strategy taps into culture through the world of F.A.M.E.S.: the people, organizations and ideas boldly driving the future of Fashion, Art, Music, Entertainment and Sport. Major global campaigns, sponsorship platforms, and disruptive activations with world‑class athletes, musicians and entertainers bring a constant source of energy and inspiration to the brand.
About the Role
Our stores are the life and soul of our business. They act as our main touch points with our ever evolving consumer base. As the world of retail evolves, we believe that for all other parts of the chain to work, our stores must set the tone of what our two brands (Tommy Hilfiger & Calvin Klein) are all about. Reporting to the Director of Full Price & Concessions, the Senior Area Manager owns, implements and drives the strategy to deliver these business values across the Full Price & Concessions Irish business. This role plays a true leadership role, accountable for identifying, formulating, and managing initiatives and efficiencies that support the business structure, strategy and growth, whilst leading the retail business.
Responsibilities
Drive all Stores ensuring they are laid out in line with business directive, identifying opportunities for commercial advantage
Support stores to deliver business plan. Once agreed, support in achievement through coaching and measurement of key milestones
Flexible approach across different brands, capable of translating operational processes from one brand to another
Ensures Store teams have clear objectives in regard to staff scheduling and payroll both in line with budgets and to reflect store trading patterns
Flexes time between locations to ensure correct focus based on individual stores sales, operating income and internal issues
Communicate retail objectives to all levels and review process with individuals and teams
Ensures effective store visits are conducted with relevant focus to ensure targets and service achieved, observes and gives feedback to Store management teams to drive standards and performance, whilst identify commercial opportunities at a higher level
Conduct regular country market trends and competitor activity, takes full advantage to make commercial business decisions at times with the Retail Full Price & Concessions Director and VP Retail Hub North
Drives General and Store Managers to ensure all locations implement and maintain store housekeeping standards (sales floor and non-sales floor) to Operations Manual, Health and safety guidance, merchandising best practice
Ensure all locations maintain all equipment and systems to company standard
Drive standards of service through store teams and task individuals accordingly
Drive ownership and pride in store environment to maximise the shopping experience for customers including store service
Consistently drives and achieves results higher than the company expectation
Effective utilisation of KPIs to drive overall channel store profit and sales growth
Be proactive in reducing costs through effective management of payroll and controllable expenses, and invest in areas that drive performance
Management of external contractors to reduce costs whilst delivering high standards of work and service
About You
You’ll be a senior commercial leader within a successful Retail business
You’ll be comfortable with running multiple sites across a country or multiple countries
You have strong stakeholder management skills and the ability to build relationships with ease in order to Collaborate to Win
You have a proven track record of leading, coaching and developing teams to Inspire Trust and Cultivate Belonging
You’re creative, commercially aware and a confident decision maker, you communicate and with stakeholders Learn Together with impact across all levels
You’ll Think Big when creating your country/channel strategy, looking both internally and externally for trends whilst Making Informed Decisions using multiple data points
You’ll Act with Purpose, taking your strategy from concept to reality with key planning and defined milestones and be confident in sharing this with your Retail team(s)
You’ll be an advocate for service, constantly Connecting to Consumer and making decisions with the customer in mind
You’ll Adapt Fast in the ever changing retail landscape – you’ll be able to react to change and move forward with a new and structured plan
You’ll sets clear expectation for all members of team in line with company standard and effectively manages performance
You’ll be an excellent communicator, taking complex information and telling a compelling story across multiple levels, from on the floor Associate to Leadership team level
You’ll be comfortable with regular travel in country and across the entirety of Hub North
About PVH
We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH here.
PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job‑related factors such as skill, ability, educational background, work quality, experience and potential.
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