Strategic Marketing Director
This is a pivotal role that encompasses B2B and B2C marketing, focusing on driving engagement, awareness, and behavioural change through innovative campaigns and brand storytelling.
About the Role:
* Develop and execute a Marketing & Communications strategy aligned with business objectives
* Plan, manage, and evaluate marketing campaigns and resources
* Create and implement effective engagement strategies for stakeholders
* Analyse market trends and campaign performance to identify growth opportunities
Key Responsibilities:
1. Marketing Strategy: Develop a comprehensive marketing plan that aligns with business goals and objectives
2. Campaign Management: Plan, execute, and evaluate marketing campaigns across multiple channels
3. Engagement Strategies: Create and implement effective engagement strategies to build strong relationships with stakeholders
4. Market Analysis: Analyse market trends and campaign performance to identify areas for improvement and growth opportunities
The ideal candidate will have a proven track record of success in marketing, excellent communication skills, and the ability to work effectively in a fast-paced environment.