We are currently looking for a Head of Product in Ireland.
This role is ideal for a strategic, hands‑on product leader ready to take ownership of an entire product function within a fast‑growing DTC e‑commerce business. You will define the product vision, expand beyond a single hero product, and build a repeatable product development process that balances speed, experimentation, and customer insights. This position requires partnering closely with marketing, operations, and external suppliers to launch new products, optimise existing ones, and ensure measurable business impact. You will work autonomously while shaping the product strategy and processes, driving experimentation, and making data‑informed decisions. The role offers high visibility, cross‑functional collaboration, and the opportunity to make a tangible impact on revenue, customer satisfaction, and long‑term growth.
Accountabilities:
Define and own the multi‑quarter product vision and roadmap, focusing on the core hair tools portfolio and new product opportunities
Conduct deep customer research, competitive analysis, and market validation to inform product decisions
Source, evaluate, and develop new products through suppliers, manufacturers, or white‑label options, managing the full lifecycle from concept to launch
Improve existing products by analysing customer feedback, returns, reviews, and NPS, and propose enhancements to specs, packaging, and accessories
Design, run, and iterate experiments to validate product concepts and optimise performance, using clear hypotheses and success metrics
Collaborate closely with marketing, operations, and external partners to ensure alignment and seamless execution
Build and implement a structured yet flexible product development process, eventually leading a small product team as the business scales
Requirements:
4+ years of experience in Product, Category, or Brand Management within DTC e‑commerce, consumer physical products, beauty, haircare, personal care, or related sectors
Proven track record of launching consumer products from concept to market and running lean product experiments
Strong customer insight skills, including interviews, surveys, and feedback synthesis
Analytical expertise, with the ability to interpret data, track KPIs, and make informed product decisions
Experience collaborating with marketing teams, particularly performance marketing, to ensure product‑market fit and positioning
High bias for action, structured approach, attention to detail, and comfort making end‑to‑end product decisions
Excellent communication skills and ability to explain trade‑offs and rationale clearly
Nice‑to‑have:
Experience with older or accessibility‑focused customer segments
Knowledge of hair tools, beauty devices, or assistive products
Experience working with Asian manufacturers (e.g., China)
Familiarity with reviews, NPS, and customer feedback systems
Exposure to performance marketing, CRO, or growth teams
Benefits:
Full ownership and autonomy over product strategy and execution
Opportunity to expand and shape a defensible product portfolio beyond a single hero product
Remote‑first work setup with global flexibility
High impact role with direct influence on revenue, customer satisfaction, and long‑term growth
Collaborative, fast‑paced, and experimental environment
Opportunity to build and lead a small product team as the business scales
Exposure to cross‑functional strategic decisions and leadership
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