OverviewThe role leads the Franchise COE agenda in the region, building Franchise Capabilities and mitigating risk through Governance.
Leads the deployment of the Franchise Capability agenda in the region.Leadership & coordination of the region Governance agenda.Facilitates regional Bottler engagement Processes (3YR JP & Bottler Forums).Responsibilities1.
Franchise Capability & Processes 9 Franchise Fundamentals / Franchise AOP
Lead the development of the Region Franchise AOP and Calendar of activity.Coordination of Annual 9Fs assessment, track and analyse performance against 9FFs and recommend action plans for inclusion in AOP.Ensure execution of the Franchise Calendar (IFC, SSA, JBP, BDA, AOP, COOP).Franchise Capability
Coordination of IB learning Pathway local deployment (Experiencing Franchise).Ensure proper on boarding process and training is in place for new joiners.Lead capability build for Region Franchise population (9FFs, Exp Fr, TSE, …etc.
).Franchise Community
Lead Monthly Franchise Leadership Team Meeting.Ensure franchise functional community and best practice sharing in region Franchise.Coordination of Knowledge Sharing – providing input to IB and acting as conduit for Region Bus to identify appropriate BPs for Bottlers.Coordination of Region attendees at Global Forums (IFC, IBC etc).Reward & Recognition – coordination of Region nominations and Region winners for the following Programs
Bottler of the Year.FAME (Franchise Awards for Market Excellence).Ring Of Honor.2.
Governance Mitigates risk to PepsiCo by ensuring the Concentrate Model is not compromised through poor Governance.Own the Governance calendar, ensuring all Renewals are addressed in timely manner.Own the scheduling and planning of the Region Governance Council, ensuring BUs are prepared to address relevant Checkpoints using the correct materials as per Governance.Council Templates
Partner with Legal/Finance/Marketing/Control in reviewing and updating existing processes.3.
Bottler Engagement Joint Planning / Aligning the System
Coordination of System Strategic Assessment (SSA) completion from Business Units.Scheduling Three Year Joint Planning Sessions with Top Bottlers in Region, including securing Sector Cross-Functional attendance.Facilitation of 3YR JP meeting so that Franchise lead can fully participate.Bottler Community Inclusion
Ensure bottler network is engaged in PEP's agenda through strengthening ties and enhancing the relationship with the bottler through.Partnering with Global Franchise in Annual Bottler Conference as an agent for Region bottlers.Ownership of Region Bottler Forums (e.g.
LATAM AOP, or AMESA ABC) Leading and managing Regional Bottler Conference to recognize success across different business pillars (Results, Capability & Sustainability) and promote PEP's visions and plans.Coordination and preparation of materials for Bottler Top to Tops.Alignment of Bottler attendees for UEFA Champions League Final.Qualifications6–8 years of experience in the Franchise function, with direct accountability for bottler relationships and successful delivery of JBPs and AOPs.Extensive cross-market experience, with demonstrated ability to operate effectively in diverse cultural and business contexts ideally across MENA and/or SSA (or other regions).Deep expertise in leveraging the 9 Franchise Fundamentals (9FF) to drive strategic alignment, elevate execution, and unlock long-term value with bottling partners.Exceptional stakeholder leadership skills, with a proven ability to collaborate across functions, influence senior-level stakeholders, and drive alignment across Sector, Market Units, and bottlers.Strong enterprise thinking, capable of harmonizing competing agendas and shaping integrated franchise strategies that support both local market needs and sector priorities.Advanced communication and executive presence, with the ability to synthesize insights, shape compelling narratives, and influence decisions at the senior-most levels internally and externally.High agility and adaptability, able to navigate dynamic, matrixed environments and work across different bottler operating models and maturity levels.Strategic influencing capability, with a consistent track record of shaping outcomes and guiding system decisions through data, insight, and trust-based partnerships.
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