Overview
The Irish Sun is seeking an experienced and strategic Audience Editor to join the dynamic editorial team at thesun.ie, one of Ireland’s biggest websites. You will lead the audience team to grow and engage readers, working closely with reporters, editors and senior management to maximise reach and impact of our journalism.
Your role:
You will be responsible for helping us grow and engage our readership in innovative ways, leading the audience team to collaborate with reporters, editors and senior management to ensure our journalism reaches the widest possible audience and has the greatest impact.
Responsibilities
* Oversee a comprehensive audience strategy, identifying key trends, opportunities and areas for content improvement
* Lead on SEO and other digital best practices to maximise the reach and visibility of our content
* Lead and manage audience and social media team – managing workflows, setting clear objectives, providing regular feedback
* Assist in managing social media accounts
* Assist in development and execution of premium subscription content
* Guide journalists on how to optimise content for search engines and social media, including writing and refining headlines and meta descriptions
* Monitor analytics and news feeds to surface the best content and effectively recirculate readers within The Irish Sun
* Help execute and develop our push notification strategy
* Help oversee growth in video output and ensure it is a key feature of the content we create
* Liaise with the UK Audience team on strategy and engagement
* Stay up to date with emerging digital platforms
What we are looking for
* Experience in a fast-paced newsroom
* Data-driven with strong analytical skills
* Expert level SEO expertise, especially on-page, with an interest in SEO and audience trends
* Good knowledge of technical SEO principles
* Effective project management and experience working with multiple stakeholders (Editorial/Commercial) to deliver strategy
* Excellent communication and presentation skills
* Ability to translate key information and share with wider teams
* Strong leadership skills with the ability to teach and develop others
* A passion for journalism and a keen understanding of the Irish media landscape
* Dynamic and entrepreneurial work style
Life at News
At News UK & Ireland our people are our heartbeat. We support flexible and hybrid work arrangements across offices and remote locations. We champion diversity and inclusion and offer opportunities to promote an inclusive workplace.
We support diversity and inclusion through our Diversity Board, D&I strategy and training, diverse content initiatives, and employee networks. We also offer health and wellbeing support, training opportunities and family-friendly policies.
Benefits
* A generous pension scheme with employer contributions of up to 8%
* 30 days holiday and up to 4 volunteering days per year
* Maternity leave up to 18 weeks full basic salary and paternity leave up to 2 weeks
* A wide range of training, plus full LinkedIn Learning access
* Private medical insurance covering pre-existing conditions
Please let us know if you require any reasonable adjustments during the recruitment process; we will make every effort to accommodate.
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Writing/Editing
Industries
* Retail Books and Printed News
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