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Brand manager

Morgan Mckinley
Brand manager
Posted: 17 October
Offer description

Start Date: ASAPContract Length: 6 monthsMorgan McKinley is working with a FMCG company who are looking for a Brand Manager to start with the organisation as soon as possible for 6 months.As Brand Manager for UKI, you will oversee marketing activities for the brand portfolio across UK and Ireland. This person will be a key member of the UKI team, working closely with the Brand Acceleration Manager and wider multi-functional team to develop and land key campaigns and global innovation streams. The ideal candidate will be passionate, a true collaborator, a consistent performer, and committed to the org's brand vision and exciting brand journeyRole Overview:Building the marketing plan for UKI and executing it across paid, owned and earned channels, partnerships, and all relevant brand touchpointsResponsibility for adherence to brand archetype, driving consistency in all communicationsWorking closely with the shopper marketing team to support and collaborate around key brand activationsMonitor and control the marketing budget with recommendations on phasing, spending & budget allocationOwning stakeholder relationships as you manage multi-functional local and global teams, distributors, and agency partnersExecuting innovation launches to the region, working with portfolio, commercial and cross-functional colleaguesSetting clear activity objectives and KPIs, monitoring and evaluating activities, measuring ROI and making clear recommendations- optimising future activityDemonstrate leadership skills as you drive multiple campaigns and collaborate on projects, providing clear guidance to stakeholders on all brand communication.Driving Global Marketing objectives by shaping them in UKI to enhance, and add value to growth and positioning in the regionStaying on top of category and market trends and sharing relevant ideas and recommendations with the wider teamKey requirements:You should demonstrate a clear ability to work cross-functionally, always with the consumer placed front and centre. You should demonstrate a structured working approach, driven by data & insights, being analytical and with attention to detail. The ability to work in a fast-paced, very ambitious and dynamic organization is essential.A proven track record in developing brands in an FMCG/CPG business environmentUniversity Degree in business, marketing or related discipline with minimum 7 years of experience in a marketing functionExcellent communication and presentation skillsStrong commercial acumenProven campaign delivery and success against KPIsStakeholder Management is key, and agency management experience is essentialVersatile, self-motivated and results drivenStrong interpersonal skills and ability to build relationshipsBudget management experienceFluency (spoken and written) in English is mandatory

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