Senior Ads Bidding Optimization Expert
We are seeking a highly skilled and experienced Senior Ads Bidding Optimization Expert to join our team. As a key member of our Ads Team, you will be responsible for designing and implementing cutting-edge bidding strategies to maximize advertising exposure under given budgets or cost targets.
Key Responsibilities:
* Design/implement/evolve the bidding strategy framework for contract/bidding ads considering a sustainable business ecosystem
* Optimization of smart bidding and budget allocation/pacing strategies: Maximize advertising exposure under a given budget or cost targets
* Optimization of advertising campaign performance, including budget fulfilment, cold start deployment, campaign stability, anti-fraud, attribution, etc.
Requirements:
* Master/PhD in Computer Science, Statistics, Machine Learning, Deep Learning, or related fields
* Prior experience in advertising bidding, reinforcement learning, auction mechanism design, game theory is preferred
* Proven experience in research and application of bidding strategy frameworks and billing mechanisms
* Familiar with bidding paradigms and successful application experiences in smart bidding, budget pacing, cold start strategies, campaign stability, anti-fraud, attribution, etc.
* Familiar with the latest technologies in bidding mechanisms and algorithms, with a preference for those who have published relevant papers/posters in top journals/conferences/workshops
What We Offer:
* A dynamic and collaborative work environment
* The opportunity to work on cutting-edge projects and develop innovative solutions
* A competitive salary and benefits package